Information Tracking and Usage

Avid Media (“we”) tracks and gathers certain information on this website (this “Site”) that helps us to better understand our visitors’ needs related to this Site and our services.

Personally Identifiable Information

Should you wish to retain access to our proprietary and confidential resources (the “Resources”), subscribe to our newsletter, or submit a form, you will be required to voluntarily submit personal information. This is information that we used to identify you as an individual, such as (but not limited to) names, email addresses, or telephone numbers.

Non-Personally Identifiable Information

This is information that does not by itself identify a specific individual. We may collect information on how you use this Site, such as resources browsed, searched and downloaded, the frequency and duration of visits, or source Internet Protocol (“IP”) addresses.

Cookies

This Site uses cookies. A cookie is a data file containing a unique identifier that is transferred to your computer when you visit a site through your browser. Cookies help us understand our visitors’ needs and interests, and we use that information to improve your experience related to this Site and our services. They are not linked to any personally identifiable information. If you disable cookies, this Site may still be used. However, your access to some areas of this Site may be limited.

Remarketing

This Site uses Google Analytics Advertising Features, Google AdWords, and Facebook marketing to advertise online, including the use of cookies, such as (but not limited to) the Google Analytics cookies, Google Advertising cookies, and Facebook Pixels cookies. In doing so, we may use remarketing to show you ads based on your past visits to our website through third-party vendors, including Google and Facebook.

To learn more about opting out, visit Google Analytics and Google Advertising.

Shared Usage of Data

We reserve the right to share accumulated, general demographic data for statistical purposes with selected partners. This data do not contain personally identifiable information.

Links

This website may contain links to other websites. Please note that we are not responsible for the privacy practices or the content of any other websites to which we link.

How We Use Your Information

If you choose to provide Avid Media with your personal information, Avid Media or subsidiary, representative, sales or affiliated sales channel representative, may use this information to contact you. We may use the personal information collected during the use of this Site to personalize web content where applicable. We may also use your information to send you direct marketing information or contact you for market research. We may periodically send you emails for sales, marketing, and administrative purposes.

Sharing Your Information

In cases where we need to disclose web usage reports to third-party vendors, your personal information will remain anonymous.

We do not disclose, sell, exchange, nor trade your personally identifiable information to commercial mailing lists.

Maintaining Your Information

We take information security issues seriously. Any personally identifiable information is stored and protected on servers with adequate security measures.

We will cease all communication and use of personally identifiable information upon your request. Your privileges for access to the Resources on this Site may then be suspended.

Notification in Case of Policy Change

Should we decide to change our privacy policy, we will post these changes on our website. We encourage you to periodically review this Privacy Policy so you are informed on how your information is being protected and used.

If you are interested in learning more, please contact us.